Posted at 8:00 AM ET. Odds are subject to change

Southern Miss +145 ML over Appalachian State

M.M. Roberts Stadium – Hattiesburg, MS

7:00 PM ET. App State has a brand, and bettors pay a premium to back it. That’s what’s happening here. Wins over Charlotte and Lindenwood don’t prove anything, but the logo on the helmet keeps drawing money.

Southern Miss is building. Charles Huff came over from Marshall and brought a roster that knows how to win. They showed it in spurts against Mississippi State in Week One before falling apart late, then took care of business against Jackson State. Not flashy, but signs of progress.

The market opened App State as chalk, got hammered with Mountaineer money, and left us with USM at plus money in what looks like a coin flip. Brand bias inflates the line. Wrong side favored. Southern Miss outright.

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